Finding Their Spot in the Digital Lot
Adding visibility to their site while finding more customers
Client
National Parking
Services
SEO
Industry
Parking, Service
Platforms
Increase in Users by
70%
Growth in Page 1 Rankings
64%
Project Overview
National Parking is the Southeast’s leading parking management provider. Prior to partnering together with 20North in August of 2023, National Parking launched a new website that encountered an issue with pages not being able to be indexed by Google - which could potentially jeopardize their overall digital visibility.
Project Execution
National Parking partnered with 20North to establish a strong digital marketing strategy to overcome these challenges. We implemented a comprehensive approach to enhance their website’s performance and digital visibility, including:
- Optimizing Key Webpages: Focused on improving visibility for high-priority search terms relevant to their services and target audience.
- Creating Targeted Content: Developed content to capture top-of-funnel consumers, engaging potential clients at the awareness stage of their journey.
Project Results
We drove measurable results for National Parking’s digital presence over the last six months (compared to the previous period):
- 70% increase in users to the website
- 64% increase in page 1 keywords → where the majority of organic
