E-Commerce Digital Marketing Services

At 20North Digital Marketing, we help your e-commerce business grow by driving qualified traffic, growing organic visibility, and turning shoppers into loyal buyers through expert SEO, paid advertising, email marketing, and web development.

Content Marketing

Our content creation work covers SEO-optimized blog posts, category pages, and product descriptions for your e-commerce website. A strong content strategy reaches your target audience, drives organic traffic to your highest-value pages, and gives search engines a reason to rank you higher.

Keyword Research

Our keyword research identifies the high-intent keywords and relevant keywords your potential customers actually use, helping your store capture qualified traffic across organic search. We focus on the right search terms to grow online visibility and bring shoppers to the high-value pages on your site.

Technical SEO

Our technical SEO work makes sure your e-commerce website is fast, mobile-friendly, and easy for search engines to crawl. We resolve technical issues and deliver technical fixes across site architecture, internal linking, and page speed to improve user experience, drive higher rankings, and make every product page and category page easier to index.

GEO & SEO

Generative engine optimization helps your brand show up in AI search results alongside traditional search engines. We implement schema markup, optimize content for AI platforms, and structure your e-commerce website so AI engines can interpret and cite your products in AI-generated answers when shoppers are researching what to buy.

Google Advertising

Google Ads is one of the most effective channels for driving qualified traffic to your e-commerce website. Our PPC campaigns help your products appear at the top of search engine results and grow online visibility through targeted shopping campaigns built around high-intent keywords.

meta advertising

We run targeted advertising across Facebook and Instagram, putting your products in front of high-intent shoppers. These campaigns grow brand awareness, drive qualified traffic to your e-commerce business, and turn product interest into online sales.

TikTok advertising

We build TikTok campaigns that reach engaged audiences where they discover new products. Through native, scroll-stopping creative, we grow brand awareness and turn that attention into qualified traffic and online sales.

LinkedIn advertising

We run LinkedIn advertising that connects your brand with a professional audience of industry movers and decision-makers. These campaigns build awareness, reach the right people, and drive qualified traffic that supports your e-commerce growth.

Email Campaigns

Our email campaigns combine persuasive copywriting, visually engaging designs, and clear calls-to-action that drive results. We optimize every send for open rates, click-through rates, and revenue, supporting both new product launches and limited-time promotions across your e-commerce business.

Email Automations

We build automated email flows that work around the clock to grow online sales and deepen customer relationships. We set up welcome series, cart abandonment flows, post-purchase sequences, and win-back campaigns that reach the right subscriber at the right moment, turning one-time shoppers into repeat buyers without manual sends.

Website Design

Our design approach builds engaging, responsive e-commerce stores that look polished on every device. We focus on visually strong product pages, intuitive layouts, and a clean shopping experience that guides customers through every step of the purchase.

User Experience

We prioritize user experience across your e-commerce website. Our goal is to make it easy for visitors to browse, find products, and check out, which lifts conversion rates and keeps customers returning to your online store.

Testimonials

Hear what our amazing clients say

"We ultimately selected 20North Marketing as our agency to help launch our newest brand. They've been fantastic partners for us and have been crucial to help shape and launch our paid media and SEO strategies for our new brand. Early results have been encouraging and we are looking forward to the future with them!"

Michael Silva

"FarFromStock has worked w/ 20North Marketing specifically (Abby & Issy). A-Z they are on it! I look forward to a long working relationship and with their help growing my business."

Brandon Folk

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Frequently Asked Questions

How does e-commerce SEO help my online store?

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E-commerce SEO grows your search rankings and online visibility, driving qualified traffic to your online store and turning organic search into online sales. Strong e-commerce SEO compounds over time, building a steady source of new shoppers without paying for every visit.

Why is keyword research important for e-commerce?

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Keyword research identifies the relevant keywords and high-intent keywords your potential customers actually use. Targeting the right search terms helps your e-commerce website pull in qualified traffic and improves search engine rankings on the searches that move revenue.

How does targeted advertising work for e-commerce?

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Targeted advertising helps you reach the right potential customers based on search behavior, shopping behavior, and demographics. The result is more efficient ad spend, better click-through rates, and stronger conversion rates across your paid campaigns.

How does email marketing benefit my e-commerce business?

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Email marketing drives engagement, builds brand loyalty, and grows online sales through personalized campaigns. Cart abandonment flows, post-purchase emails, and promotional sends all turn one-time shoppers into repeat customers for your e-commerce brand.

Why is site speed important for e-commerce websites?

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Faster e-commerce websites improve user experience, reduce bounce rates, and support stronger SEO performance. Page speed is a direct ranking factor in Google search, and shoppers leave slow sites before they ever see a product page.